October 28, 2010

Facebook Philanthropy Project Gets $9 Million in Funding

Posted in Philanthropy at 3:28 pm by philanthropynews

A former Facebook  president’s pet project for philanthropy, Causes, is coming into its own.

The for-profit Causes, which bills itself as “tactical philanthropy,” announced on Monday that it had closed a $9 million round of mezzanine funding.

Causes aims to leverage Facebook and other social networking sites as a way to raise money for fighting everything from cancer to genocide.

The notion of online activism has recently faced criticism from the New Yorker writer Malcolm Gladwell, prompting a passionate response from a Causes employee, Susan Gordon, the company’s nonprofit coordinator.

(Read more via New York Times.)

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